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Which one of the following statements is TRUE about Coke's sponsorship of football teams?

A.Executives of Coke don't worry about the loss of NFL sponsorship.

B.Coke attaches much importance to the sponsorship of the local teams.

C.Coke has tried to regain its share by tying itself to the NHL from the top down.

D.Executives of Coke think that the value of NFL sponsorship is far beyond its cost.

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